RUF High Performance Lists - Sports & Fitness provides massive nationwide reach across millions of records, connecting marketers with homeowners in sports and athletics. Households projected to have a very high likelihood to participate in sports and fitness activities. Use this list to power direct mail campaigns and reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Households projected to have a very high likelihood to participate in sports and fitness activities.
| Category | Sports |
| Segment | Consumer |
| Universe Size | 10,000,000+ |
| Base CPM | $105/M |
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