Featuring targeted access to 28,117 records, the Wounded Paw Project targets contacts active in pets. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Wpp is dedicated to ending dog abuse.
| Category | Pets |
| Segment | Consumer |
| Universe Size | 20,000+ |
| Base CPM | $140/M |
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