Featuring solid coverage with 648,028 available records, the Millennial Life - New Homeowners targets homeowners active in occupant & resident. Individuals who have just moved into a new home will make numerous home-related purchases. This list is built for consumer acquisition programs, enabling marketers to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Individuals who have just moved into a new home will make numerous home-related purchases.
| Category | Occupant & Resident |
| Segment | Consumer |
| Universe Size | 600,000+ |
| Base CPM | $155/M |
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