Featuring solid coverage with 422,600 available records, the Hearst Change Of Address Masterfile targets executives active in magazines (general). Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
New movers from hearst titles: redbook, good housekeeping, house beautiful, country living, victoria, colonial homes, countryside, cosmopolitan, harper's bazaar, and more, representing a diverse audience with varied interests.
| Category | Magazines (General) |
| Segment | Consumer |
| Universe Size | 400,000+ |
| Base CPM | $160/M |
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