The Discount Store Frequent Shoppers - Powered By Amex Advance (SM) delivers a curated database of buyers in general merchandise mail order buyers, offering broad reach spanning 7,736,260 records. Consumers who have weekly household needs to satisfy on a budget. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Consumers who have weekly household needs to satisfy on a budget.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 7,000,000+ |
| Base CPM | $135/M |
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