Betty's Attic The Lighter Side provides solid coverage with 227,484 available records, connecting marketers with subscribers in general merchandise mail order buyers. Subscribers in the Betty's Attic catalog who are specializes in bringing back memories from the '20s through the '90s. Whether you're running targeted marketing outreach or building awareness, this list lets you connect with individuals who have demonstrated purchasing intent. A strong choice for acquisition campaigns, donor prospecting, and targeted consumer outreach.
Subscribers in the betty's attic catalog who are specializes in bringing back memories from the '20s through the '90s.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 200,000+ |
| Base CPM | $145/M |
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