AmeriLINK Novelty (Buying Behavior) Database provides broad reach spanning 3,800,000 records, connecting marketers with contacts in general merchandise mail order buyers. Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
Consumers making purchases in novelty.
| Category | General Merchandise Mail Order Buyers |
| Segment | Consumer |
| Universe Size | 3,000,000+ |
| Base CPM | $75/M |
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