The Guideposts Ethnic and Religious delivers a curated database of buyers in ethnic and multicultural markets, offering solid coverage with 842,417 available records. Guideposts subscribers, buyers, and donors identified by their religious affiliations or ethnic backgrounds. This list is built for multi-channel marketing campaigns, enabling marketers to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Guideposts subscribers, buyers, and donors identified by their religious affiliations or ethnic backgrounds.
| Category | Ethnic |
| Segment | Consumer |
| Universe Size | 800,000+ |
| Base CPM | $145/M |
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