Featuring massive nationwide reach across millions of records, the ABC Direct - Broadband Subscribers By Cable and DSL Providers targets subscribers active in entertainment. Marketers leverage this data for consumer acquisition programs, gaining the ability to target households with proven mail and digital responsiveness. Well-suited for brands, agencies, and nonprofits looking to reach engaged consumer segments.
Broadband subscribers.
| Category | Entertainment |
| Segment | Consumer |
| Universe Size | 100,000,000+ |
| Base CPM | $135/M |
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