Featuring broad reach spanning 1,405,932 records, the Animal Rights and Protection, Intent To Give - Powered By Amex Advance(SM) targets donors active in philanthropic giving and charitable donations. Designed for multi-channel marketing campaigns, this data helps you access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Donor who actively support animal friendly causes, such as spay/neuter services, rescue centers/shelters, animal protection groups, and cruelty prevention initiatives that aim to improve the lives of animals everywhere.
| Category | Contributors (Philanthropic) |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $140/M |
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