Similac (#1 Infant Formula) Expectant & Mom Direct Mail Ride-Along Program provides broad reach spanning 1,800,000 records, connecting marketers with contacts in baby products and parenting. Designed for customer prospecting initiatives, this data helps you engage audiences segmented by behavior and demographics. Recommended for marketers who need verified, deliverable consumer contact data at scale.
Expectant mothers.
| Category | Babies |
| Segment | Consumer |
| Universe Size | 1,000,000+ |
| Base CPM | $105/M |
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