Featuring solid coverage with 869,641 available records, the Baby Moments - New Parents By Postal Address targets contacts active in baby products and parenting. New parents who have experienced a major lifestyle change and have welcomed their child to the world. Marketers leverage this data for direct mail campaigns, gaining the ability to reach verified, responsive consumer audiences. Ideal for direct marketers, fundraisers, and brands seeking qualified consumer audiences.
New parents who have experienced a major lifestyle change and have welcomed their child to the world.
| Category | Babies |
| Segment | Consumer |
| Universe Size | 800,000+ |
| Base CPM | $135/M |
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