The American Automobile Product Buyers delivers a curated database of buyers in the automotive industry, offering broad reach spanning 8,226,651 records. Individuals who own one or more automobiles and have made a purchase related to their vehicle. Marketers leverage this data for multi-channel marketing campaigns, gaining the ability to access opt-in consumer records for compliant outreach. Perfect for mailers, catalog marketers, and digital advertisers targeting consumer households.
Individuals who own one or more automobiles and have made a purchase related to their vehicle.
| Category | Automotive |
| Segment | Consumer |
| Universe Size | 8,000,000+ |
| Base CPM | $180/M |
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