The IMS Business Genetics Postal and Email is an expansive mailing list featuring opt-in contacts in advertising, marketing, and media. Transactional database of email addresses of purchasing history from businesses for products and services. Marketers leverage this data for account-based marketing programs, gaining the ability to connect with professionals who influence purchasing decisions. A strong choice for account-based marketing, trade show follow-up, and industry outreach.
Transactional database of email addresses of purchasing history from businesses for products and services.
| Category | Advertising & Marketing |
| Segment | Business & B2B |
| Universe Size | 30,000,000+ |
| Base CPM | $390/M |
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